Branding / Design

Project Info

E-Commerce Redesign for, a leading online platform, seeks to elevate its user experience (UX) and interface (UI) to optimize user engagement, navigation, and satisfaction. The primary goal is to create a seamless, intuitive, and visually appealing experience for visitors across various devices while ensuring accessibility and usability are paramount.

  • Client

    Wota Amarican shop

  • Date

    jun 10,2023

  • Website

  • Services

    Design, Website, SEO, Shopify

Project Goals

Enhanced User Experience (UX)

Implement intuitive navigation, streamline user flows, and enhance overall user satisfaction.

Visual Refresh

Modernize the UI design to reflect contemporary trends while aligning with the brand identity.

Performance Optimization

Optimize page load times and overall performance to enhance user engagement and retention.

Research and Analysis

Analyze competitor platforms and industry best practices to inform design decisions.

Responsive Design

Ensure consistent and optimal user experience across desktop, tablet, and mobile devices.


Improve accessibility features to cater to diverse user needs and comply with accessibility standards.

Feedback Integration

Implement mechanisms for user feedback collection and analysis to iteratively improve the platform based on user insights.

Performance Optimization

Optimize code and assets to improve page load times and overall performance.

Project Timeline

Expected Deliverables

Responsive Design Implementation

The enhancement of’s UI/UX will not only elevate the platform’s visual appeal but also enhance user satisfaction, engagement, and retention. By prioritizing user needs and integrating feedback-driven design practices, we aim to create a compelling digital experience that resonates with users and drives business growth.

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